A vast majority of people access the internet for information. The internet is a storehouse of information used by millions of people across the world. And, it is important to increase your visibility on the world wide web, when billions of websites are competing to be found in the search engine.
This is where SEO comes. SEO is search engine optimization- a process to optimize your website so that search engines like Google would show it as a top result for searches.
If you want your website, blog, videos, or links, to be seen by a maximum number of visitors, consider using SEO. Everybody who’s in digital marketing would love to get ranking in Google. SEO improves your visibility and ranking.
1.SEOquake
SEOquake is an essential tool for every website owner that knows how important content marketing is. SEOquake is a Chrome extension by SEM rush, which shows important metrics such as Alexa Rank, Google Index, Bing Index, and more.
You can do a thorough SEO analysis of your website with a real-time diagnosis feature, and identify and fix various optimization issues that may occur with search engines. SEOquake provides all the details behind both the internal and external links on any webpage, including URLs, anchor texts, link types, keyword density information and traffic info.
2. Bitly
Need to create URL links at scale? Bitly is a tool for businesses to transform and optimize URL links into powerful marketing assets to attract more clicks. Bitly is preferable on websites that have a character limitation like Twitter. With Bitly, you can change long URL into short as well as create custom, recognizable call-to-action links that drive brand equity.
Every link you create using Bitly is encrypted with HTTPS to maximize protection against spying or third-party tampering, keeping your content safe from the corrupt guys. It integrates with nearly every social media and digital marketing tool, saving you time and hassle.
3. PageSpeed Insights
If you want to achieve good visibility and ranking in search engines, then it is important to create a website that is fast, useful to your visitors and optimized for all traffic, specifically mobile traffic. Google has indicated the loading speed of sites is one of the signals used by its algorithm to rank pages. Pages that take longer time to load incline to have higher bounce rates and lower average time on page. Longer load times also affect conversions negatively. That is why a website with better load speed rank faster and convert better.
The Google PageSpeed Insights analyzes the content of a website and its performance, then generates suggestions to make that page faster.
Wrap Up
In today’s highly competitive online world, you really need effective strategies to keep your brand on top. And, when it comes to helping your name or brand rank in Google or similar search engine, you should be using SEO. Well, SEO is never an easy task as it requires to target specific keywords. But with the help of a few extensions for SEO, you can keep yourself on the top of the SEO game, and also keep your brand well-managed.
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